Communications and Social Media Analyst

Yaima Morales

In her role as Analyst, Yaima "Yaya" Morales continually researches incidents involving our disabled vehicle safety case and highlights them on the ESS website. She also helps manage our Social Media platforms and the development of our posts and provides a range of support companywide for PR/communications and administrative and customer-related functions. Yaya holds a bachelor's degree in Universal History from Universidad de La Habana and recently earned a Social Media Marketer certification from Cornell University. She speaks fluent Spanish and English and knows her way around Italian and French. Yaya developed her marketing chops in her prior role as a realtor in both Havana City, Cuba and South Florida. She also has an entrepreneurial background in hospitality, serving as a tour guide and general manager for her family's travel agency, amaaCuba. She later became a business owner as an Airbnb host for her family's 1940s property located in downtown Havana.
In her role as Analyst, Yaima "Yaya" Morales continually researches incidents involving our disabled vehicle safety case and highlights them on the ESS website. She also helps manage our Social Media platforms and the development of our posts and provides a range of support companywide for PR/communications and administrative and customer-related functions. Yaya holds a bachelor's degree in Universal History from Universidad de La Habana and recently earned a Social Media Marketer certification from Cornell University. She speaks fluent Spanish and English and knows her way around Italian and French. Yaya developed her marketing chops in her prior role as a realtor in both Havana City, Cuba and South Florida. She also has an entrepreneurial background in hospitality, serving as a tour guide and general manager for her family's travel agency, amaaCuba. She later became a business owner as an Airbnb host for her family's 1940s property located in downtown Havana.